Our approach to your communication strategy is designed to position you in such a way as to achieve your communication goals in the most time- and cost-efficient manner possible.
Successfully communicating on behalf of any individual or organization requires a fine balance of art and science, skill and experience. The science is simple. We can study past successes and missteps in the communication world, analyze impact and measure reach. The art is a little more complex. It is based on experience in a wide range of communication scenarios, some simply creatively driven, some extremely delicate, and others extremely adverse.
We've learned one thing from these combined experiences: there is more to communicating effectively than just pitching stories to the press and putting on media events (of course, we do both, but that is just the beginning).
The J.M. Helfgot Communications approach is a strategic vision, designed to position you within the marketplace and the community, with civic leadership, and with other businesses and organizations that can extend your goals and help you to gain dynamic new opportunities for exposure, revenue and growth.
By connecting you with the right people and organizations, we can help you boost your image, your business, your revenues and your positive exposure. Connecting the right people is key to what we do, whether putting you in front of the editorial board of a major newspaper, gaining you valuable time with an elected official, or simply putting you together with a worthy business partner to create an image that is greater than the sum of its parts, our efforts for you do not end with press releases and pitch letters.
To achieve your goals, our services include:
· Long- and Short-Range Communication Strategies
· Public Affairs Strategies
· Public Relations
· Media Relations
· Corporate Communications
· Marketing Communications
· Crisis Intervention and Recovery
· Event Services - Design, Planning and Management
· Editorial & Writing Services
· Publications - Concept & Development
· Media Training / Coaching
· Image Development